At first, Amazon was started in the name Cadabra in 1994 by Jeff Bezos. It went online as in 1995. When started it was a small online store and today Amazon is the largest online retailer in the world. The company’s name Amazon has become as big as the amazon river. It is the inspiration for other several online businesses and is the world’s third-largest information technology company by revenue.


As usual like every other startup, Amazon too was not accepted among people and today it was accepted globally as the best site to buy goods online. The secret behind their drastic success of the company is they mainly focused on the customer and perfectly predicted the future shopping methods. The initial business plan of the founder Jeff Bezos was so innovative and no other has this sort of idea jeff Bezos idea was totally different from others. In this twenty-first century, there are many unsuccessful online companies among them Amazon was leading the market. Everyone accepted that Jeff Bezos’s unusual plan worked after all.

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Today Amazon offers cloud-based storage, computing services, streaming of movies, and songs for a flat annual subscription. Amazon started to move to the next level of its business by selling everything from music CDs, toys, sporting materials, and now even groceries.

Jeff Bezos’s complete success was in breaking down the marketing expenses and invest in making the customer satisfied. They break down the advertising expenses and so they can give shipping free options for their customers. Free shipping and the lowest prices in the world. This made it a difficult option to ignore it. Everyone was attracted to buy from their website. But the secret of the company’s success is how they maintained their relationship with their customer.

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There are many products launched by amazon. They rapidly launch a product when their sales or revenue gets down and during that time they would also come out with a new sponsor. Some of their products are

Amazon Kindle:


Amazon’s one of the biggest inventions was Kindle e-book which is launched in November 2007. The Amazon Kindle was a series of

e-readers. Amazon Kindle devices enable the users to browse, buy, download, and read

e-books, newspapers, magazines, and other digital media using wireless networking to the Kindle Store. The Kindle sales contributed a huge revenue to amazon.

Amazon prime:


Amazon Prime is a Membership in which we can receive benefits which include free fast shipping, streaming of movies, TV shows, music, exclusive shopping deals, unlimited reading, and more. Free Same-Day Delivery in eligible zip codes is also available.

Amazon Appstore:


The Amazon Appstore is for Android handsets. It was started on March 22, 2011, and it was available in nearly 200 countries. Developers paid nearly 70% of the price list of the app or in-app purchases.



ComiXology is a cloud-based digital distribution for comics, with more than 200 million comic downloads. It was started in July 2007. It offers a selection of comic books and novels more than 100,000, ComiXology is available on Android, iOS, Kindle Fire, Windows, and the Internet. In April 2014, it became a subsidiary of Amazon.

Amazon Echo:


Amazon Echo is a smart speaker created by Amazon. The device would be connected to the voice-controlled intelligent voice assistant service Alexa. which respond to the name “Alexa”. The device is capable of voice interaction, music playback, making to-do lists, setting alarms, playing audiobooks, and providing weather, traffic, and other real-time information. It can also control several smart devices acting as a home automation hub.

Amazon GO:


Amazon Go was announced in 2016 and launched in 2018. There is a chain of convenience stores throughout the United States. It basically follows the base of cashless service. All you need to do is scan your device when you enter the store and the amount will be added or reduced from your account. The final bill will be created once you leave the store. Currently, the service is available in 26 locations throughout the US.

How many employees are working on Amazon?

According to statistics of 2019, there are 798,000 employees The number of full and part-time employees of the company between 2009 to 2019 are given below.

Number of Employees

Revenue of Amazon:

"Amazon is the world’s third-largest information technology company by revenue and it is the leading e-commerce retailer in the United States with 280 billion dollars in revenue in 2019. Approximately 67 percent of the company’s revenue comes from online retail sales of electronics and other products, and 17 percent comes from retail third-party seller services.

Amazon is the head of innovation and he is the first in making things easier for their customers. They also provide an option for the wish list and people can buy products by seeing ratings and comments given by the old patrons. It also suggests products which we are interested to buy. Their suggestion is based on the products and services we have bought. It allows many new entrepreneurs to sell their products using their platform. The way it treats their customers from the heart, this is the secret of unbelievable success it has experienced. Amazon perfectly understood the needs of their customer and show’s how to do business in the best way possible.

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